Dead Rising (デッドライジング, Deddo Raijingu?) is an action-adventure, survivor horror video game, developed by Capcom and produced by Keiji Inafune. It was released on August 8, 2006 exclusively for the Xbox 360 video game console. The game was a commercial success. It has been introduced into the Xbox 360 Platinum Hits lineup, and a cell phone spin-off has been released. A sequel, Dead Rising 2, has been developed by Blue Castle Games alongside many of the previous developers of Dead Rising and was released in September 2010.
Dead Rising has an unusual save system: only one game-in-progress can be saved per memory device per Xbox 360 profile. Whenever the player is killed, Dead Rising allows players to either load from their last save or to save their current level and abilities, then restart the game with their level and abilities applied from the beginning. (This option is offered due to one of the factors that when the player is in the early stages of leveling Frank, some of the challenges and bosses may be proven too difficult to complete till a higher level is reached. The difficulty of this depends on the player's own skill level.) This system is a deliberate game mechanic, borrowed from the Capcom RPG Breath of Fire: Dragon Quarter; the two games share some development team members. The save system was implemented to give players a sense of responsibility for their actions when making various decisions throughout the game.
The Frank's default attire includes a brown jacket with a white button-up shirt, green khaki pants, and brown loafers. Frank's appearance can be altered throughout the game by visiting the various stores of the mall. These range from changing into business suits and dresses to donning different glasses and even children's masks. Many of Dead Rising's costumes are references to other Capcom games such as Frank's unlockable Arthur's boxers from Ghosts 'n Goblins, Mega Man X–style armor, and a Servbot head.
IGN stated the game needed a better save system, more intelligent NPCs, a more forgiving story progression, and tighter controls, but still called Dead Rising one of the more unique and entertaining titles on the Xbox 360.  GameSpot said, It's zombie action for people who want zombie action, and it's simply a great piece of entertainment.